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These new moves in the PC market in 2019

These new moves in the PC market in 2019
Issue Time:2019-02-13
Intel, AMD, NVIDIA: What new actions will happen in 2019?
Inter:Full attack of the blue camp
2019 will be a comprehensive attack for Intel. In addition to the 9th generation Core Duo processor, the full adoption of the 10nm process will also be an important part of the morale, and the "Project Athena" project, discrebe Graphics cards and so on will further consolidate Intel's influence.
Appoint new CEO to focus on four key tasks
In early 2019, Intel officially appointed Robert Swan as the new CEO, succeeding Brian Krzanich, and Robert Swan became the seventh CEO in Intel's 50-year history. Since 2016, Robert Swan has served as Intel's chief financial officer and a seven-month interim CEO. In the future, he will lead Intel to focus on four key tasks.
The four key tasks include: brave and fearless, continue to attack new data markets; continue to transform from PC-centric to data-centric companies; improve execution; develop corporate culture. Although these four points are some macro statements, we can still see Intel's determination to continue to innovate and transform.
9th generation Core Duo processor released in the second quarter
Intel released the 9th generation Core processor family in October last year, but the first ones were only the i9-9900K, i7-9700K, and i5-9600K desktop processors, but with the introduction of the i9 sequence and 8 core 16 threads for the first time. The mainstream desktop platform, the highest GHz frequency of 5GHz, and the return of soldering heat dissipation, these three processors still received a high degree of attention.
10nm process is fully rolled out
14nm has been through for five years. From the 5th generation of Core in 2014 to the 9th generation Core released last year, Intel's processors have been using 14nm technology. Although the 14nm+, 14nm++ optimization process has been derived from the 7th generation of Core, it still can't get rid of 14nm. And this is also dubbed "squeezing toothpaste".
Intel has announced that 10nm will be applied to the Ice Lake architecture processor on the client and server side, the 5G network chip Snow Ridge, and the first Foveros architecture chip LakeFiled in 3D form, which means Intel is at 10nm. The layout of the process is more extensive and extends to many business areas of Intel, and the full application of the 10nm process will also change the dilemma of Intel in recent years.
“Project Athena”, which represents the future direction of the notebook, will land
"Project Athena" is an Intel-sponsored innovation program designed to help partners bring new advanced notebooks to market, making full use of next-generation technologies such as 5G mobile communications and AI artificial intelligence, enabling next-generation notebooks to deliver first-class performance and superior performance. Long battery life, instant and secure connection, stylish and beautiful design. This plan also represents the future direction of the notebook.
According to Intel, the "Project Athena" project partners include Acer, Asus, Dell, Google, Hewlett-Packard, Innolux, Lenovo, Microsoft, Samsung, Huawei, Xiaomi and Sharp. These partners will work with Intel to solve the project standards. Issues such as development and complete verification. At the same time, Intel also announced that the "Project Athena" device is expected to be available in the second half of 2019, when we will see the notebook from the "Project Athena".
Xe discrete graphics will have more news
Intel is not the first time to do graphics cards, such as the previous i740 and Larrabee, but neither has been successful. Now, Intel will build a discrete graphics card on the agenda. At present, there is not much news about the new graphics card. Only the graphics card brand is called Xe. It is planned to be launched in 2020, covering consumer and enterprise level, adopting 10nm technology and supporting ray tracing technology.
AMD: The red camp's victory pursuit
Let's talk about AMD, 2019 will be the 50th anniversary of AMD, so for AMD, 2019 is also a crucial year. Earlier, the official said that in 2019, based on the close combination of the top 7nm process and industry-leading computing and graphics card design, a historic leap in computing, gaming and visualization technology.
Launched the world's first 7nm game graphics card
AMD officially released the world's first 7nm game graphics card Radeon 7. The Radeon 7 graphics card is based on the second-generation "Vega" architecture. Compared with the Radeon RX Vega 64, the Radeon 7 memory capacity has increased by 2 times, the memory bandwidth has increased by 2.1 times, the game performance has increased by 29%, and the professional content creative software performance has increased. 36%.
And in the contest with RTX 2080, there is no obvious performance disadvantage, but in terms of temperature and power consumption, 7nm does not show the energy consumption ratio advantage, the full load power consumption is about 100W higher than the public version RTX 2080, but If you consider the price factor, Radeon 7 is still the most exciting game graphics card for AMD.
Launched the third generation of Ruilong desktop processor
Throughout the release of the "Zen" architecture, the first-generation Ruilong desktop processor has returned to the market's main pop-up with 52% performance improvement per clock cycle (IPC), and the "Zen+" architecture and 12nm process have been introduced since then. The second generation of the Athlon processor is also a mission.
The third generation of the Ruilong desktop processor is based on the new "Zen 2" architecture, adopts the 7nm process, and will be the first processor to support the PCIe 4.0 specification. AMD CEO Dr. Su Zifeng once showed the third generation of Ruilong desktop processor at CES, and this processor will also be launched in mid-2019.
Launched the second generation of Ruilong mobile processor
After the success of the "Zen" architecture and the "Vega" architecture, AMD combined the two perfectly, and the Ruilong mobile processor came into being. In the previous CES 2019, AMD introduced six second-generation Acer mobile processors. In addition to routinely updating four low-voltage processors, it also introduced two 35W standard-voltage mobile processors for the first time. Intel.
In terms of performance, according to AMD's official data, Ryzen 7 3700U's web page loading speed is 14% faster than i5-8250U, and image editing performance is 27% faster than i5-8250U. OEMs from Acer, Asus, Dell, Hewlett-Packard, Huawei, Lenovo and Samsung will launch AMD's second-generation Acer mobile processor in 2019.
Introduced the first 7nm data center processor
In addition to the consumer market, the data center-based server will also use the 7nm process. The first 7nm data center processor based on the "Zen 2" architecture, codenamed "Rome" (Rome) will be released in mid-2019. Goods, that is, the Rome Opteron processor will skip 12nm and upgrade directly from 14nm to 7nm.
7nm Navi architecture or extension
The Navi architecture was originally planned to be launched in mid-2019, but according to the latest news, the Navi architecture will be postponed until October 2019, which is likely to have a lot to do with AMD's foundry assignment this year. According to previous planning, including the second-generation EPYC based on the "Zen 2" architecture, the third-generation Ruilong desktop processor and the newly released Radeon 7 graphics card will use TSMC's 7nm process, the pressure of the 7nm line is indeed not to be underestimated.
NVIDIA: Steady blocking of the green camp
NVIDIA has to focus a lot more than Intel and AMD's two processors and graphics cards, both of which must be caught and both hands hard. In the past few months, NVIDIA has completed the layout of the RTX 20-series graphics card based on the Turing architecture, from the RTX 2080 Ti/2080/2070/2060 on the desktop side to the RTX 2080/2070/2060 on the mobile side and the corresponding Max- The Q version, the 20-series graphics card is becoming more and more perfect.
Continue to improve desktop graphics layout
For mainstream players, the price of the 20-series graphics card is too high, even the most expensive RTX 2060 is about 3,000, and not to mention the actual effect of ray tracing and deep learning, the current support for these two For the poor game of technology, it is completely unnecessary to spend more on it.
In addition to the already released RTX 2080 Ti/2080/2070/2060, NVIDIA will launch the RT and Tensor core graphics cards in the next few months to cater to the mainstream market below $2,000. The new graphics card is expected to use the "16XX" naming method, and the prefix will also be returned to GTX by RTX. I believe this is what many players expect.
Mobile version of the graphics card a large number of distribution
NVIDIA released the 20 Series mobile version of the graphics card on CES 2019, including RTX 2080/2070/2060 and the corresponding Max-Q version. According to the official introduction, the mobile version of the RTX 2060 graphics card can provide better performance than the desktop GTX 1070, and the performance of the mobile version of the RTX 2080 graphics card has been able to significantly exceed the GTX 1080.
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